What is Google Discover? A Beginner’s Guide step-by-step to Boost Your Website Traffic -

Ever noticed articles appearing on your Chrome or Google app home screen without searching? That’s Google Discover — and getting featured there can send free, high-quality traffic to your blog. In this guide, i’ll learn step by step how to write a blog post that’s perfectly optimized for Discover.

Step 1: Choose a Trending Topic

Google Discover promotes timely, interest-based content — not just evergreen topics.

Use sources like:

Google Trends to identify rising queries.
News section in Search Console if available.
Social buzz (X/Twitter, Reddit, Quora).

Create content around what people are already curious about instead of random keywords.

Step 2: Craft a Catchy, Honest Title

Your title is the first hook Discover users see. Follow these rules:

Keep it between 50–65 characters.
Make it descriptive, not clickbait.
Use specific language: “How This App Doubled My Website Traffic in 1 Week” performs better than vague ones like “Amazing SEO Results.”
Place keywords naturally at the beginning.

Bad Example: “Top Shocking Secrets About SEO!!!”
Good Example: “7 Proven SEO Strategies That Work in 2025”

Step 3: Write a Clear Meta Description

Your meta description appears below the title in Discover and Google results.

Keep it between 120–150 characters.
Summarize what the blog covers.
Add action words like Learn, Discover, Find Out.
Example:

Learn how to write SEO-rich blog posts that have a higher chance of appearing in Google Discover feeds.

Step 4: Structure the Blog with Headings (H2, H3)

Google loves organized content. Use:

H1 for the main title.
H2 for key steps (like this post).
H3 for sub-points under each step.

Avoid single long paragraphs — 2 to 4 lines per section is ideal for mobile readers.

Step 5: Add High-Quality Images

Images can make or break Discover visibility. Follow these official rules :

Use at least one main image at the top of your post.
Use JPEG, PNG, or WebP formats for clarity.
Minimum width: 1200 pixels.
Add this meta tag in your page head:

<meta name="robots" content="max-image-preview:large" />

Use relevant, not generic, images (e.g., show product screenshots or real examples).
Maintain aspect ratio: 16:9 or 4:3 for landscape.

Add descriptive ALT tags (e.g., “SEO dashboard showing website traffic increase”).

Step 6: Improve Readability & Engagement

Google Discover rewards time-on-page and engagement.
Write in a “conversational, teacher-style tone” (like this one).

Use short sentences and bullet points.
Add examples, quick tips, and small highlights.
Add internal links to related posts and 1–2 reliable external links.

You can also include a “Bottom Line” summary at the end of each section for scanners.

Step 7: Add Schema Markup

Structured data helps Discover understand your post.

Example (use JSON-LD in your article <head>):

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "BlogPosting",
  "headline": "How to Write a Blog Post That Gets Featured on Google Discover",
  "image": ["https://yourwebsite.com/images/cover.jpg"],
  "author": {
    "@type": "Person",
    "name": "Your Name"
  },
  "publisher": {
    "@type": "Organization",
    "name": "Your Blog Name",
    "logo": {"@type": "ImageObject", "url": "https://yourwebsite.com/logo.png"}
  },
  "datePublished": "2025-10-21"
}
</script>

This tells Google exactly what your post is about.

Step 8: Optimize for Mobile & Speed

Most Discover users are mobile.
Use a responsive theme.
Keep images compressed.
Use lazy loading and caching plugins like WP Rocket or LiteSpeed Cache.
Check speed using PageSpeed Insights or Core Web Vitals.

Step 9: Publish & Promote

After publishing:

Submit your post URL in Google Search Console.
Share on social media — Discover algorithms notice traffic surges.
Encourage engagement (comments, shares, time spent).

Final Step: Build Trust (E-E-A-T)

Show Google you’re credible.
Add an author bio with a face.
Link to credible sources.
Write transparent, fact-verified, first-hand content.

If you found this information valuable, please leave a comment below—I’d love to hear your thoughts and answer any questions! Also, don’t forget to join my WhatsApp channel for more tips, updates, and exclusive content. Your support means a lot!